Engagement Tools

Live Tracker

Embeddable live match visualisation: pitch view, timeline, statistics and scoreboard, branded for your product.

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Live Tracker — Match centre
HOME 1 : 0 AWAY 62'
  • 58' Dangerous attack — home side
  • 54' Goal — home side
  • 47' Yellow card — away side
Illustrative interface for demonstration purposes.

The problem it solves

Live engagement without video rights

Streaming rights are expensive and not always available. A live tracker keeps players on the event page with an animated representation of the match — possession, dangerous attacks, key events, statistics — powered by data feeds instead of video, at a fraction of the cost and weight.

Who it’s for

  • Sportsbook and exchange operators enriching event pages
  • Media and affiliate platforms adding live match centres
  • Platform providers embedding engagement components

Capabilities

What the product does

Animated pitch view

A vector representation of the playing surface showing match phases and event positions as they happen.

Event timeline

Chronological feed of goals, cards, substitutions and other key moments with minute markers.

Live scoreboard

Score, match clock, period and serving/possession indicators depending on sport.

Statistics panel

Live team and match statistics rendered as clear comparative visualisations.

Embeddable components

Drop-in web components or iframe embeds; use the full match centre or individual widgets.

Brand theming

Colours, typography and layout configurable to match your product, not ours.

Feed integration

Consumes the live data feeds you already license from your data providers.

Lightweight by design

SVG-based rendering and incremental updates keep payloads small on mobile connections.

Workflow

How it works in operation

  1. 1

    Feed connection

    Live event data is connected and mapped to tracker event types.

  2. 2

    Theming

    Your brand tokens are applied to the component theme.

  3. 3

    Embedding

    Components are embedded in event pages via script or iframe.

  4. 4

    Live rendering

    Incoming events update the pitch, timeline and statistics in real time.

Integration options

Adopt it your way

  • JavaScript embed with configuration object
  • Iframe embed for constrained environments
  • Direct pass-through of your licensed data feeds

Distribution: Hosted embeddable components with per-client configuration; self-hosted options on request.

Configurable per deployment

  • Sports enabled per deployment, defined with you during technical analysis
  • Widget selection (full match centre vs. individual components)
  • Theme tokens: colours, fonts, radii
  • Language of labels and event descriptions

Operational advantages

  • Longer session time on event pages without video rights costs
  • One integration serves web and mobile web
  • Individual widgets let you compose your own event page layout

Security

  • Signed embed tokens bind components to authorised domains
  • No player personal data required by the component

Scalability

  • CDN-delivered assets with incremental data updates
  • Fan-out architecture for high-concurrency live events

Supplied to licensed operators, media platforms and data businesses. The tracker displays sports event data only and contains no betting functionality.

FAQ

Frequently asked questions

The sport list depends on the live feeds connected to your deployment and is confirmed during technical analysis. The rendering layer is sport-agnostic and extensible.

Yes. Every component of the match centre is individually embeddable and themeable.

No. The tracker renders event data only and requires no personal player information.

Evaluate Live Tracker with our team

A demo session, an integration discussion or the technical documentation — whatever your evaluation needs first.